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A partner in the Grocery & Gourmet category faced stalled growth and underperforming ads. By overhauling their SEO, optimizing PPC, and enhancing product visuals, total sales increased by 35% in just three months—while maintaining profitable ad costs and significantly improving conversions. As of February 2025, they soared 135% above their original baseline, breaking past $200k in monthly sales for the first time.
Stagnant Sales & Ad Inefficiencies
This brand struggled with flat sales in a crowded market. Their ad budget was underperforming, limiting both visibility and conversions.
Brand Visibility Challenges
Weak SEO and poorly optimized listings hindered their ability to stand out in search results, causing them to lose potential customers to competitors.
SEO Revamp
• Conducted extensive keyword research and optimized backend terms, boosting organic rankings and discoverability.
PPC Campaign Overhaul
• Shifted budgets toward high-converting keywords and eliminated wasteful spend, resulting in better returns on ad spend.
Enhanced Visuals & Content
• Updated product images and A+ Content to reinforce brand credibility, improve click-through rates, and drive more conversions.
35% Increase in Total Sales
Demonstrated a substantial uptick in revenue and market presence.
Profitable Ad Costs
Maintained a healthy advertising budget while fueling considerable sales growth.
Boosted Conversions
Stronger listing quality and improved targeting translated into higher order volumes.
Visibility Expanded
Impressions rose by double digits, translating to increased brand awareness.
Higher Order Value
Average spend per order grew by double digits, reflecting successful pricing and branding.
Orders Skyrocketed
Conversions saw a triple-digit percentage spike, demonstrating strong consumer response.
By February 2025, this Grocery & Gourmet partner surpassed their original baseline by 135%, surpassing $200k in monthly sales for the first time. With a holistic approach combining SEO, PPC, and on-page optimization, they continue to enjoy sustainable and profitable growth, securing a competitive edge in their category.
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