Built by Sellers,
for Sellers.
We built and exited our own brands. Hired agencies along the way — and got burned. So we built this one.
Book Your Strategy CallTrusted by 50+ CPG & F&B brands on Amazon
Where we come from
We were the client
before we were
the agency.
We built a CPG brand on Amazon from the ground up. Sourced the product, ran the ads, managed the catalog, handled the creative — everything.
Along the way, we hired every kind of agency there is. PPC-only shops. Full-service firms. Freelancers. Same result every time: generic strategy, wrong incentives, and zero real accountability.
So we stopped outsourcing and built our own systems. Ads, SEO, creative, and catalog — all managed together on one P&L. The brand scaled. We exited for seven figures.
TAW is those systems — packaged into the agency we always wanted and never found.
We were sellers.
Built our own CPG brand on Amazon from scratch. Real product, real ad spend, real P&L — our own money on the line.
We hired agencies. Got burned.
Every kind — PPC-only, full-service, freelancers. Same story every time: generic playbook, wrong focus, zero accountability.
So we built our own systems.
Stopped outsourcing strategy and built the frameworks ourselves — ads, SEO, creative, catalog, all running on one P&L. The brand scaled.
Exited. Then built TAW.
Those systems took us to a seven-figure exit. We packaged them into an agency — the one we always wanted but never found.
The difference
So we built an agency that
wins when you win.
These aren't positioning claims. They're structural facts about how TAW operates.
Most agencies
- % of ad spend — they earn more every time you increase your budget
- Junior account managers running 30+ brands at once
- Every category, no real depth in any of them
- White-labelled execution — freelancers doing the real work behind the scenes
- They take every brand they can close — volume is their model
How we work
- Zero commission on ad spend — our incentive is your profit, not your budget
- Every brand manager has run their own business
- F&B and CPG only — we know your category inside out
- 100% in-house — the person who built your strategy runs it
- We only work with brands we can make a real difference in
Why it's different
Six things that are
structurally different
in how we work.
These aren't messaging claims. They're structural facts — built into how TAW operates at the model level.
Zero commission on ad spend. Ever.
Most agencies charge 10–15% of your ad spend. Their revenue grows when your spend grows — not when your profit does. We don't take a cut of what you spend. Our only incentive is to make it work.
We learn your brand like it's our own.
Before we touch anything, we learn the product, the goals, the competitive context, and the founder's vision. We make decisions through that lens — not from a dashboard. Most agencies manage accounts. We partner on brands.
100% in-house. No freelancers.
No white-labelling. No offshore execution teams. No junior contractor doing the work while a senior AE takes the relationship calls. The person who built your strategy is the person who runs it.
F&B and CPG only. Not generalists.
Every framework, every playbook, every case study is built for the real complexity of food and beverage on Amazon — FDA compliance, perishable inventory, velocity windows, retail buyer dynamics. Most agencies have never touched your category. We've lived in it.
Every brand manager has run their own business.
Every brand manager and senior leader on our team has built, scaled, and operated their own business. They don't manage accounts from a playbook — they think like founders, because they've been founders.
We work with brands we can make a real difference in.
We qualify every brand before we pitch. If we don't think we can deliver, we say so and point you somewhere better. 9 of 10 Accelerator clients renew — because we take the right brands, not the most brands.
The point
Most agencies are
structured to
serve themselves.
The percentage-of-spend model, the generalist approach, the junior account teams — it's all designed to scale the agency's revenue, not yours. We built TAW to work the other way around.
Start With a Free Profit RoadmapBrand Success Stories
Don't just take our word for it. See what our clients have to say about working with The Amazon Whisperer.
“From the moment I started working with The Amazon Whisperer, my experience has been nothing short of exceptional. Their team took the time to understand my business goals and tailored a strategy that was both practical and results driven. Thanks to The Amazon Whisperer, I'm now able to put more focus on scaling my business in ways I didn't have time for prior.”
“It has been a pleasure working with Ryan and his team. Ryan is exceptionally responsive, always available to provide support and discuss project updates, while quickly adjusting to any new or changing requests. Their creative solutions helped speed up project output and have maintained impressive turnaround times even for large workloads.”
“Working with The Amazon Whisperer has been a game-changer for Jerky & Spice. Their team is incredibly responsive, hard-working, and truly results-driven. From day one, they took the time to understand our brand, optimize our presence on Amazon, and implement strategies that delivered real growth.”
“The Amazon Whisperer has been an invaluable partner in growing our brand on Amazon. They are not just marketers, they are true strategists who understand how to navigate the complexities of Amazon to drive sales and visibility. Their responsiveness and clear communication make working with them seamless.”
“In the world of Amazon, there is so much to know! The Amazon Whisperer has been my guiding light since we brought them aboard. It doesn't matter what the question is, the TAW team has been able to point me in the right direction or will take care of the situation themselves. A 100% professional operation with results.”
“When I got the first drafts of the images, I was like Wow, these guys are good! I was talking to my boss about you guys and how great it has been to work with you. It really has been a pleasure, feels like it's tough to find good companies to work with these days.”
Still On The Fence?
We Know What You're Thinking
We hear this constantly — and we get it. Most Amazon agencies lock you into long retainers, run on autopilot, and never show real results. That's exactly why we built our model differently. We don't charge a percentage of your ad spend, so our incentive is your profit — not your budget. If we don't perform, we don't grow. It's that simple.
You probably can — to a point. But Amazon's algorithm changes constantly, ad costs are rising, and the brands winning today have dedicated teams behind them. The question isn't whether you can do it — it's whether your time is better spent on your product while experts handle the marketplace.
Our model is built around your growth, not a flat monthly fee you're paying regardless of results. Before you write anything off as too expensive, let's run the numbers on what a 20–30% revenue increase would actually mean for your business. Most of our clients pay for themselves within the first 60 days.
We work exclusively with CPG and F&B brands — so we already know your category. S&S economics, expiration dating, grocery search behavior, COGS pressure, velocity-driven rank. These aren't things we have to learn on your dime. Every recommendation we make is built around how food and beverage actually works on Amazon.
Some of our biggest success stories started as small brands. We don't have revenue minimums because we've seen what happens when the right product meets the right strategy. If you have a product people love, we can help Amazon shoppers find it.
$50k/month in sales or $5k/month in ads?
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We run an in-depth diagnostic, show you what's not working and how you can fix it in a 90-day roadmap.
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